Every country has its own language which certainly moves through different evolutions to meet diversified communication needs for users. These evolutions bring in new vocabularies and phrases to cater literary, cultural and traditional shifts.
According to many scholars language is more than just a way to communicate feelings and thoughts; it is also responsible for depicting national ideology and principles. Many linguists have believed language as light of mind and expression of soul.
Urdu language is famous for its unique style, diversified expression and soft phrases. It has clearly intimated world with the creativity and humbleness of its speakers. Urdu literature is full of artistic work poets; writers and story tellers have proved the flexibility of language to express their feelings using simple yet very deep and inspirational vocabulary
Today we are facing critical challenges, with limited Urdu publications we are failing to maintain the image of creative ancestral. This downfall is because of inclination towards the westernization. Parents send their children to English medium schools where text revolves around Shakespeare, Virginia Woolf and many others in such circumstances how we can induce our national ideology in our children. It is not obnoxious to study foreign literature however; we have to make sure our children are equally well informed about Iqbal, Mir and Sir Syed Ahmed khan.
Urdu has provided complete expression for its users despite through a critical time; it has preserved its beauty and unique style. Now it’s our duty that we work for its development to project our ideology and creativity.
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